Friday, November 2, 2012

Small Blessing

Congress passed the Commercial Advertisement Loudness Act (CALM) way back in December of 2011. The television stations were given a full year to find the volume knob but, finally, on December 13th the magic will happen. Commercials will have to "have the same average volume as the programs they accompany". The FCC has been receiving complaints for more than 50 years. Shows you who is in the driver's seat, and it's not the consumer.

No comments:

Post a Comment